Medical device digital marketing
Deliverables: Custom landing pages, programmatic ads, social media, video
Urine management device campaign
This campaign featured a variety of deliverables including social media, a landing page, and programmatic ads.
It was important to use discretion when marketing this product because the nature of it could bring about inappropriate comments. Because of this we chose to leave the details of how the product worked and the medical illustrations to the landing page and kept the content for social media and ads focused on the product itself.
Programmatic ads I created, shown on various websites:
Social posts I created for the campaign:
Oral care product campaign
To support the launch of a new oral care product, I created a custom landing page, video ads, and social media posts.
I provided creative direction and design for this custom video that was created for use on social media and in ads. Animation by Kurt Houghton.
Below are a series of social posts I created for the campaign:
Additional motion graphics work
These pieces were created to promote Home Care products that are direct to the consumer, and were run as ads on social media. I provided custom illustrations and also animated the videos in Adobe After Effects.